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profoundly yours the abledbody blog

I wonder if Intel feels sheepish right now. Here they are, thinking they’ve just launched a great new product for the blind, a mobile device that reads text aloud. Intel partnered with assistive tech pioneer HumanWare and reached out to the blind community to get their input, too. But the Intel Reader, announced yesterday, has pretty much bombed in the marketplace. At $1,500, the Reader is overpriced and doesn’t have any more bells and whistles than other devices already out there. Intel should have known this would happen — or perhaps they don’t really care. After all, if they can get schools to pay for it under the Individuals with Disabilities Education Act, then they’ll make money. But making products that don’t represent the needs and wants of consumers — blind or not — is anathema to what technology companies should be doing. They should be innovating along a universal design ... keep reading »

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